Magazine History Research.

NME
NME or New Musical Magazine is a British music magazine that has been on sale weekly since the 7th of March 1952.It was the first to include a singles chart in the November of 1952.
The magazine has had to adapt frequently over time to suit the needs of it's audience. At first the magazine started off as a pop music magazine, however in the 60's bands such as The Beatles and The Rolling Stones began to arise and were often featured on the front cover of NME magazine. During this time of 'psychedelia' some sections of pop were now to be known as Rock music. NME saw the new demand for the music genre and thus began to cater for it's audience.
By the early 1970's, rock music was adapting frequently and becoming fast pased, NME was failing to adapt with it and was threfore quickly losing readers. In 1972 the magazine was under serious threat of closure when sales had plummeted to only 60,000.